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Video
Webcasting
Online
Seminars and Webinars
Video
Webcasting is a method of providing real-time and archived
presentations to participants. There are several techniques for
delivering Webcasts via the video medium.
Communication is
typically one-way by the presenter to the receiving participants. These
include the use of Webinars,
Presentations, Online Training, Workshops, Distance Learning, and
Seminars.
Streaming
media webcast services are provided by a
dedicated webcast company depending
on the purpose and size of the webcast
services
being provided.
Typical Video Webcasts
that are
employed by businesses include:
- A presentation of information to employees or
customers, using multiple webcasting
formats.
- Webinars
are one-way online seminars or workshops that are presented
from a central location.
- These can be accomplished using a number of
webcasting
software programs to bring people together to meetings,
training, or
seminars for a variety of reasons.
- Online Training provided by specialized
companies of use in-house
training departments to provide educational services to employees.
- Workshops presented to participants on how to
complete whatever the
topic of the workshop may be.
- Distance learning, via live webcasting,
presented to participants that is typically a lecture
based college course that requires no input from participants.
- Seminar on how to conduct research given by a
guest speaker who is in
another location than the participants.
Keys
to success when using video webcasting include:
- Plan in advance, once it starts it is difficult
to overcome poor
planning
- Promote the webcast
to potential participants
- Have
back up plans in case certain segments develop problems
- Plan to present in segments and not all at
once, unless short, to avoid a problem that may affect only one segment
and not the entire Webcast
- Ensure that participants disable pop-up
blockers and firewalls, a
common problem
Video Webcasts are normally sold as
packages that companies or educational institutions can purchase.
This
software can usually be purchased on a monthly basis, annual basis, or
pay-as-you go basis for businesses that only use occasionally.
Actual
costs are based on the number of participants or seats and webcast
minutes used to conduct the meeting.
Outsourcing Video
Webcasting services is an excellent approach to consider.
This approach
does not require investment by the company for hardware, software, and
employees that have the technical expertise to develop Video Webcasts.
Companies that specialize in these services can produce the desired
results typically on short notice, because they have the equipment and
expertise.
Why
businesses contract Webcasting services
include:
- Product
launches – informing employees of new products
- Software demonstrations – training for
employees or clients
- Focus groups – for employees or others brought
in to provide reaction
to a new product
- Brainstorming
sessions - employees
- Staff
meetings – for staff members that need to be informed about the what
transpired during the meeting
- New employee orientation – when scattered in
several locations
- New product training – for employees or the
sales department
- Training sessions – for employees or clients
- Distance learning – for clients and employees
- Sales presentations – to clients or sales people
- Annual shareholder meetings
For
additional video
webcasting
issues, please check out the
related sections; webcast
services, live
webcasting, webcasting
formats, streaming
media webcast,
webcast company
and webcasting software.
If
you are looking for a little more
hands-on
type information, take a peek at the online video sharing,
video
streaming
information, media
streaming, video
teleconference and how
to stream video.
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